Parent Coaching vs. Counseling or Therapy?

Wouldn’t the world be an incredibly effective place if we viewed each other as competent and knowing? Perhaps this ideal behind the parent coaching movement is the appropriate mindset and intention to help parents fulfill their roles consciously and parent effectively.

 

In parent coaching, the underlying assumption is that the client is well and resourceful and can handle his or her life. In psychotherapy, the assumption is to treat the symptoms and underlying causes. Both coaching and also psychotherapy or counseling can play a role in our lives depending upon our abilities to manage our emotions and our realities.

For example, a client may enter psychotherapy because he gets into fights at work with his supervisor. After a few sessions in which he brings up his past and talks about his parents, the client realizes that he is repeating problems he had with his parents with his boss. In fact, he realizes that he has deliberately chosen a boss who reminds him of his father.

If this same client were to hire a coach, the coach would ask empowering questions and challenge his thinking about handling the boss issues. A coach does not delve into a client’s past, but focuses on the present time, issue or goal.

“Some coaches do have a background as therapists and are thrilled to switch from the model of fixing symptoms to empowering others to move ahead with life. I was a licensed therapist, and I like coaching better. In coaching, the client is whole, resourceful, and ready for change. Yet, the model in therapy is that the client is broken.”
…Mark Brandenberg

In coaching, the WHY is not important! Coaches deal with the HOW. Coaches intervene all the time with advice, encouragement and expertise!
As Coach Brandenburg said, “As a therapist, I used to only listen and never give my opinion. Sometimes I felt as if I could be replaced by a mannequin.”

“Therapy is about looking backwards. Coaching is about working with today. We deal with what is now”.
… Jill Herman

Coaches review a client’s strengths and focus on them. The medical/psychological establishment focuses on problems and pathology. We look at wellness and not what is broken. If a coach finds a true pathology, the coach refers that person to a psychologist or other appropriate specialist. Troubled persons with long-standing problems may not think rationally and that is why coaches refer them.

In coaching, the model is that the client is whole and wants to achieve goals. He is open to advice and discussion, and looking to the future, not the past.

What Is Parent Coaching?

   “I’ll tell you about Parent Coaching? You have to have a plan and it has to be a plan that works.  You should not settle for the mediocre in life.  Coaching helps you set goals.  I collaborate with my clients.  I am on their side.  As a coach, I help and strategize with my clients so they can achieve their goals.  Coaching is about personal evolution, vision, what’s next, what’s now, and moving forward. It’s about having standards, not settling for the mediocre in life, but looking and feeling your best.  ~ Annemarie Brown~

Parent Coaching focuses on listening, empathizing, asking questions and sharing love. Imagine how relieved frustrated parents will be to have someone listen and clarify the problem they feel.

The feeing is very personal, very individual. Some parents want to “teach” their children. Other want to “discipline” their children. These words become confusing and don’t realize…

how empowered they are or how powerful they appear to their children.

People can turn their problems around.  They can be whatever they want.  They can have whatever they want. Coaching is about that process.  You help them and it is an incredible job.

Coaches review a client’s strengths and focus on them. The medical/psychological establishment focuses on problems and pathology.

We look at wellness and not what is broken.  If a coach finds a true pathology, the coach refers that person to a psychologist or other appropriate specialist.  Troubled persons with long-standing problems may not think rationally and that is why coaches refer them.

In coaching, the model is that the client is whole and wants to achieve goals. The parent is open to advice and discussion, and looking to the future, not the past.

The clients who employ coaches are healthy and happy people who want to improve their lives. They want to go from good parents to better parents.

Are you ready to help families going through a difficult time? or help people being great parents to bring a positive change in this world?

Coaching Whole-Parent and Whole Child-2

Parents should also thoroughly examine themselves to see if they are getting all of their needs met. All too often parents neglect their own needs for the sake of their children.

BY KRISTY DIXON

While this seems like an honorable sacrifice, parents may not be doing the best parenting they could be doing if they are feeling physically, mentally, emotionally, spiritually, and socially unhealthy. The whole-parent parenting coach should inquire about the parent’s needs and which ones if any are being met and which ones are not. I can identify with this personally. When my daughter was born I was so exhausted and overwhelmed not only from round the clock feedings, but also from visitors. I literally forgot to eat. When I took her to the pediatrician for her 2 week check up she had not gained much weight. Immediately after taking her off the scale the pediatrician told me to stand on the scale. This did not make any sense to me at the time, but looking back now I see why it was important and how gaining information about the mother gave him information about the child. He said that I was loosing too much weight too fast and that my milk was probably too low in fat for her to gain enough weight. He ordered me to eat spinach dip, a rib eye steak, and a glass of red wine. He also told me to pump milk for a bottle for my husband to feed her at least once in the night to give me a little extra sleep and to allow him some bonding time. She started gaining weight so fast after I did that. As a parent who forgot to eat because I was too busy taking care of everyone else and trying to be the perfect hostess, I cried a lot those first few weeks. I have learned a great lesson from this experience and plan to do things differently with the next baby. I also plan to share this experience of what-not- to- do with my future, overextended clients.

Many parents try to do everything on their own. They try to control it all and be in control of everyone. However, parenting never used to be and was never intended to be a one or two person job. Pam Leo tells us that the key to Connection Parenting, not Controlling Parenting, is support. Children’s needs are best met by parents who’s needs are met. Parents need to learn that it is ok to date their spouse and to relinquish control of their kids to friends and family members once in while in order help each other become a parent and spouse.

See also Coaching Whole-Parent and Whole Child 1

Coaching Whole-Parent and Whole Child

When coaching whole parent, child or family member, the best coaching model is the wholistic viewpoint: involving the physical, mental, emotional, intuitive, spiritual, and social intelligences affecting each person.

It can be of no benefit to simply examine one or two of these intelligences.  This would not give you a holistically complete and thorough view of the child and parent. Coaching whole parents and whole children is more beneficial when you look beyond the surface level of behavior and symptoms. What is truly influencing or causing the reaction or behavior?

  • Temperaments?
  • Emotional frustration?
  • Lack of Understanding?
  • Need or more information?
  • Need for more experience? 

For example, if a child gets an ear ache or undefined tummy ache, do you check in with the doctor? Are medications enough? Not likely. It would be in everyone’s best interest to look at what is going on with that child from a whole perspective. Determine what is going emotionally, mentally and/or socially. A child may also be having trouble with a peer at daycare or in school or maybe even with the teacher. Emotional and social problems can show up as physical symptoms.

ACPI Coach and parent Kristy Dixon explains why:

“In coaching whole parent and whole-child, the parent is guided to self-discovery of their internal and external influences. They envision  their parenting goal and feeling baby steps of success along the way. When looking at the whole child, the parent is better able to help rather than punish that child. For example ,if a child is having a fit. the parents  would allow that child time to release their anger, frustration, disappointment, whatever it may be that needs to be released rather than labeling that child as ADHD, Oppositional Defiant, challenging, or out of control. If looking at the whole child one may find that the true culprit of this fit may be the result of the child “using up all of his good” (self-control and restraint) at school, or again of too much sugar in the diet or reaction to a food allergy, or of not feeling heard by his or her parents. Children struggle to learn how to express their feelings and needs appropriately. It is our job to investigate the mystery of what is causing this type of behavior. Then help the child express  in a more effective and safer way. However, we cannot do that if we do not thoroughly look at all influencing factors in the child’s life.”

See also Coaching Whole-Parent and Whole Child 2

 

Sales Funnel for Coaching 8: What To Send In Follow Up Emails

Parenting coaches and family coaches follow up through sales funnels for coaching and emails to keep in touch with your readers and clients.

Put Your Sales on Autopilot With this Follow-Up Sequence Summary

Once you get subscribers to your list, you need to market to them through email to build a relationship with them. The following summarized steps provide the sales funnel for coaching sequence.

Fulfilling Your Promises – Send them the content and offers that your squeeze page promised.

Keep Your Messages Relevant – Everything you send your list subscribers should be relevant to your initial offer.

Content vs. Promotions – For the most part, offer helpful content with occasional promotions thrown in.

Listen to Your List – Listen to your subscribers in order to discover what kind of content and offers they want.

Further Freebies – Keep sending your subscribers free offers periodically.

How Much Is Too Much? – Monitor email marketing stats to determine the optimal broadcast frequency.

You can map these plans on paper or create a digital mindmap or an Excel sheet to plan your follow up and put all of your message in sequence first. To truly encourage sales, you need to stay in contact with your readers through your email manager by sending periodic emails with various related offers. You can do this at each stage of your sales funnel for coaching.

Email 1: This is going to be the first email that goes out after they confirm. It should give the reader access to your free webinar, so that can be a link to the replay, or that instructions to join you for the live event. You will likely also want to include a couple of reminder emails if they event is live.

Email 2: This is the replay email for a live event, or the first follow-up if the original was a replay. In this email,  offer a few bullet points of what they learned, encouragement to watch the replay (if you can legitimately say it’s only available for the next XX days, even better), plus an offer to purchase the training program.

Email 3: A few days later, you’ll want to follow-up again. This time, consider including a case study of someone who used your training program. When combined with a great offer, reading about the results someone else achieved can be a powerful motivator.

Email 4: Use this follow-up message to remind readers that the replay is going away (if it is), and also to answer any objections. For example, you might list some FAQs or even questions you’ve received about your refund policy, who the program is for, or payment options. Remind them about the offer by having them follow a link to the sales funnel for coaching as a reminder for a sale, a giveaway, or a great blog article.

Email 5: This is your final reminder that the offer is going away soon. At this point, you may want to encourage the reader to email you with questions (if you have the systems in place to manage a lot of email, that is).

Email 6 and beyond: If your reader reaches this point without buying, then it may be that your product is just not right for her. From this point forward, you should continue to stay in contact by offering great information, case studies, tips and other interesting content, but also offer other products that might be of interest.

This kind of hand’s off approach to email marketing is what will help you build a genuine sales funnel for coaching, product sales, or connecting with readers. Look for opportunities to use this system  for other offers you make as you build your business.

sales funnel for coaching