To achieve significant results, coaching clients needs a focused, step-by-step coaching action plan. You design your best personal coaching programs that guides the client logically through each step in the process.
Big breakthroughs don’t happen overnight, and they don’t happen by chance—as your clients have no doubt discovered by now. In fact, your ideal client has probably been struggling for a while. She's read blog posts on the topic, watched dozens of webinars, attended conferences, read books, listened to podcasts, and still, her problem is right there--in front of her all the time.
For example, a coaching action plan designed to help freelancers get started online might include:
- Developing service offerings
- Ideal client discovers
- Pricing packages
- Creating a website
- Keywords and SEO
- Developing a sales funnel
- Creating contracts
- Marketing methods
- Sales calls
Each step in the coaching action plan is necessary, and also are dependent on one another. You cannot market your website if it doesn't exist yet. You can't work out pricing if you don’t know what services you offer.
Your coaching action plan, as well, will benefit from a logical flow of steps. Keeping your desired outcome as well as your ideal client in mind, think about
- Where is she right now in business and life?
- Where is she going with the help of your coaching?
- Next draw the mind map to get her there, and this becomes the steps of your coaching program.
- How long your program will last?
.One-to-one coaching programs range from a few weeks to a year or more, depending on the depth of the information and the outcome clients will achieve.
Realistically, how long will it take for your customers to work through the steps of the coaching action plan?
Be sure to consider outside influences such as:
- Day jobs—if your customers are building a business while still working outside the home, it will reduce the amount of time they have available
- Family obligations—toddlers in the house, summer vacations, elderly parents and a host of other life events can limit the time a client can dedicate to your program.
If your program includes elements that take time, consider extending the length of your coaching to accommodate them.
In step five, we'll talk more about contact access and frequency, but for now, only start considering how long your overall program will be, and what the steps to completion include.
Exercise: Brainstorm Your Coaching Action Plan Steps
What do your clients need to learn so that they can achieve your desired outcome? Spend a few minutes creating a list, and then organize it in a logical order.
In what order should your clients cover the topics listed above?
Exercise: Plan Your Program Duration
How long will it take your clients to work through all the steps above?
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