Are you struggling with a decision to become a parent coach? Do you wonder how to succeed with business training?
Entrepreneurship calls to the restless souls who want to serve as financially successful parent coaches. Like you might have questions, I questioned my own decision to start the Academy for Coaching Parents International.
I thoroughly grasp the hesitance in starting a new business and committing to its success--your success. However, one fact will always be sincere....
...In economic tough times, entrepreneurs flourish. Focusing that same worry about time and energy on developing a new service or filling a need in a community is worth your time and effort. You can become a financially successful entrepreneur in a relevant coaching business.
A recent news article stated that in times of economic downturn, the time and energy any person spent looking for another job can be exhausting. And not finding one can cause a sense of hopelessness. I get that too, as I applied for 300 different counseling jobs at the time I received my doctorate. The timing was honestly the worst as government funding had been cut to all major institutions for higher education.
That made sense to me. I understood hopelessness. Major surgery in 2000 left me feeling like attempting anything more than getting well was overwhelming. Then, after the events of 9/11, my seminar business ground to a halt quickly. I refused to give up finding a passion that could also make me financially successful. I had to keep asking myself, "What's Next?" every time I wanted to quit.
What Next to Be Financially Successful?
If people could not come to us, we would go to the people, and the Academy for Coaching Parents International forged ahead to offer other entrepreneurs and nurturers the chance to work at home and be available to their children. Many have become financially successful entrepreneurs.
I had cultivated optimism well, and I would need it.
In January of 2013, all of the fifteen websites associated with my books, coach training and wellness crashed when the hosting server ignored my pleas to examine my site. I asked myself a hundred times if throwing in the towel was the right move.
One of my mentors for the Academy whose book I was ghostwriting was a self-made multimillionaire. When I asked how he went from being a physical education teacher to a millionaire, he encouraged me to focus one hour a day on the marketing of the Academy for Coaching Parents. He explained that focused attention on an object has an exponential effect - in short, what you focus on manifests. That was his secret and soon became mine also. Focusing on the act of creating something new provides a different perspective from those around you.
Focus on the formation of a financially successful business like the Academy brought out strengths that were waiting to be used again. Resilience surfaced and opened the door to passion, which fueled more focus. That kind of discussion moves helplessness out of the way, making room for hope, creativity, and of course, more focus, and eventually financially success in the role!
By now if you have decided to become a financially successful parent coach, but you want to explore the possibilities, we might have something for you.
Explore the coach training programs and decide for yourself, the best training course which aligns with your passion.
I learned about focused positivity from a stranger at a workshop. Positive thinking is a mental attitude that expects good and favorable results. Yet, attitude alone cannot suddenly manifest. A positive mind focuses specifically on the outcome of every situation and action. This is a powerful tool that everyone has, but few realize how to focus attention.
Seymour Taught Me...
Before I started the Academy for Coaching Parents International, I attended a workshop and met a man named Seymour. Our conversations led to one of my first ghostwriting gigs in completing Seymour's nonfiction book. What impressed me about his rags-to-riches story is that he was positive about using focused energy to achieve results, and he became wealthy over time by focusing energy.
His advice to me about starting a new business was that it unfolded through positive concentrated focus. He advised that I put aside several hours for three days a week. In these hours, I would focus solely on one task of my choosing. I chose to focus on formulating and developing the Academy for Coaching Parents International. His theory that my concentrated, focused work for three hours a day, several times a week. allowed my energy to manifest,. Indeed, it did. I learned to trust the process on robust and focused positivity.
Positive Thinking Includes:
1. Our innate capability to produce desired outcomes with positive, focused thoughts. We create our world by the way we think and how we focus those thoughts. We do this by using the power of positive focus. Each conflict or problem that we confront is merely an opportunity to evolve and to alter the circumstances to our liking.2. Having belief in possibilities when the facts seem to indicate otherwise.
3. Making creative choices.
4. Meeting problems head-on sometimes by allowing focus for problems to solve themselves.
The Concept of Positive Focus Explained
Thought precedes form. When we concentrate our focused thinking on one outcome, we trust the process. We don't allow doubt and interruptions to break our concentration. In short, when focusing energy, you also believe in the possibilities of the manifestation. Even if you doubt a concept like Seymour taught me, you can put concentrated focus to the test like I did.
My doubts did not bother Seymour. His support was more like "Try it. You'll like it. If you don't try it, you will never know."
Of course, I tried it. Focusing didn't involve any more than sitting down, stating aloud my goal for the process, and focusing for a three-hour stretch, which I chose. My focus was on researching and eventually manifesting the Academy for Coaching Parents International.
The concentrated thoughts influenced my universe. Each idea, once generated and sent out, becomes independent of the brain and mind and will live on its own energy depending upon its intensity. Thus, my concentrated focus worked.
All of our feelings, beliefs, and knowledge are based on our internal thoughts, both conscious and subconscious. We are in control, whether we know it or not. We can be positive or negative, enthusiastic or dull, active or passive. These attitudes are maintained by the inner conversations we regularly have with ourselves, both consciously and subconsciously.
PLEASE READ: I AM CONSIDERING FORMING A WORKSHOP ON GETTING RESULTS THROUGH CONCENTRATED PURPOSE. IF YOU ARE INTERESTED, PLEASE LEAVE YOUR EMAIL IN COMMENTS, AND I WILL ADD YOU TO THE LIST. IF TEN PEOPLE ARE INTERESTED, I WILL EMAIL YOU AN INVITATION.
DR. CARON GOODE
Your coaching clients are out there, and they are looking for you! In my training as a therapist, counselor, and coach, I've heard this phrase often and always wondered at its veracity.
A dozen years later of online experience and building the Academy for Coaching Parents experiences, I can again state: That potential clients want you is true. Clients are out there whether you are a life coach for parents, health coach for seniors, a dating coach for men in mid-life, or a business coach for creative people.
The mindset to hold for successful coaching clients is you have a large audience, and they are eagerly anticipating the help only you can provide.
Check the list below to see if you are missing the mark in important areas. Doing so may cause potential clients to turn away for another coach.
Make it Easy for Them
When selling your products and services online, you have to make it easy for your customers to buy. The process sounds easy, but customer connections is in how you organize the information. You might be shocked at how often coaches (and others) miss
- The distinct steps are clear and obvious on your web site or on other social media platforms. The days of reading content are over. Invite visitors to download a syllabus of courses, an ebooks, take a quiz, listen to a free podcast, or watch a video that tells a visitor in three minutes abut the site and provide three options to take the next step. Would they enjoy a blog article, or would they download affirmations to stay calmer?
- The "buy" buttons are not obvious. The primary color for my websites is blue and variant shades. The buttons to link a potential client to the next page or product should stand out - bright green, cherry red, and orange are popular colors that attract attention.
- They don’t make contact information easy to find. This should be obvious to you while it may not be obvious on the website. Most websites have a contact page, which is obvious in the menu on top of the site.Here are a few more ideas: At the end of each blog, have a contact form. It could also serve to sign a new client for blog traffic, as well as to contact you with any questions, no matter how small.
- They don’t provide clear calls to action on their website. By calls to action, it means you provide instructions: click here, download this, go to the posts in children's category, review this book chapter, buy this book. In my reviews of coach's sites, I have seen a leading report on the page. A sample of content and the book cover populate a page. The button reads "Learn More." The button may lead to another page of content, a blog article, and such. The button should be much more precise: Buy this. Download the Ebook now, Read the post sample from the book, and leave a comment ti my questions: Can I email this book to you? Can you see a yes answer is more likely to be forthcoming than just learning more.
- They don’t create easy website navigation so readers can quickly find what they need. In the ideal world, you would list the pages you wanted your clients to visit in order like first, second, third etc.. Too often web builders put the basic pages up and add them to the menu with no specific navigation instruction.
The list goes on, but the bottom line is this: make it easy for your customers to buy from you. Not only will you make more money, but your clients will be singing your praises.
Court the Potential Coaching Clients
Even if your ideal market is established as business owners, you will still create your site navigation for up and coming new clients. While they might not be ready for you yet, and they'll remember you if you treat them well and have organized-easy-to-find content and giveaways.
Some ideas for helping the new coaching clients learn to trust you and your offerings are:
- Low-cost self-study products. Could you offer a short, free course, a video, or an audio file?
- E-books or guides - An ebook that you give away is called a Lead Magnet - an ebook which magnetizes a new to you? Man sure the topic is one that your clients would want to read.
- Email courses - This is a safe bet for those who don't mind leaving their email address, because they can read what they are interested in as well as learn about you also.
- Membership sites and forums should be your business model with new offers, products, or services at regular intervals.
- Facebook groups can serve as memberships also, and you have the option of making your presentations live on Facebook Live.
In every crowded niche, your personality is what sets you a part from every other coach out there. Don't be afraid to shine. Stand out brightly in your image, what you write and how you present your materials. That's how your potential customers will get to know, like and trust you. You cannot stop to worry if your efforts are working. You have to assume that your efforts work, and whether you are shy, non-techie, ora private person, you must shine online and in social media if that is where you are building a business.
- Share personal updates on social media so that potential customers can see the "real" you.
- Post photos of your life outside of business on Instagram and Facebook.
- Take a stand for what you believe in, whether or not it is controversial and unpopular.
- Be available to answer questions and stay on top of the most popular social media that you use.