Formulate Your Coaching Procedures

Do you have a plan for coaching procedures for your business? The most efficient ways to deliver new business strategies and increase your coaching income are the goals for this blog course.

  • Do you have a stand-alone coach training program?
  • Do you have a group coaching program you offer weekly or monthly?

If you already have these types of programs, then your clients might be ready for the in-depth one-to-one coaching program. The package is a "top of the funnel" offer when establishing coaching procedures. 

Your clients would have read your free blog articles, perhaps participated in a group program, or enjoyed an online course. They know you and recognize your work. They know your value, and they'll be more than willing to pay for continued access to you. Moreover, your business experiences make you the perfect person to work with other emerging, talented business women. Your next step is to formalize the coaching package and make it available for sale.

The real value of private coaching is the influence you have and the impact you make on the lives of those you coach.
With group coaching or self-study programs, it's difficult to know how many people are putting your expertise to work for them.

In a private coaching program, you'll be connecting with clients one-on-one, and you'll see what's providing the most useful results.
Private coaching offers a highly rewarding relationship for both you and your customers.

STEP ONE -->

"Get Clear on the Problem You Solve"

As with every aspect of your business, your private coaching package must be highly targeted to be successful. You cannot just hang out your virtual shingle, call yourself a coach, and expect clients to line up for an appointment. Rather, to position yourself as the expert you are, become crystal clear on exactly:

• WHAT you do
• WHO you do it for
• HOW you want to do it
• WHICH emotional results and tangible changes can you offer and guarantee.

When you can articulate the exact problems, you solve and who you work with, it will be much easier to find your tribe and attract buyers for your program. For example, business coaches might focus on solving:

• Money mindset issues for women entrepreneurs
• Brand development for health and wellness coaches
• Marketing help for information product sellers
• Outsourcing problems for online businesses
• Life coaches solve different issues.
• Dating coaches have their particular area of expertise. Executive coaches focus on C-level employees.

You have your sweet spot, too, and it’s probably easy to identify.

Specialized Niche: You already know your general area of expertise, whether it's business, life, health, finance, parenting or personal growth.

Target Client Persona: Now think about who your favorite clients are. And if you don’t yet have clients, think about those you’ve helped in the past in any way—even if it’s through email or on social media.

• With whom did you most enjoy working?
• What problems were you happiest to solve?
• Which issues (and people) left you feeling frustrated and stressed out?
• Those questions belong in your coaching package.
• Who are your tribe members?These are the people for whom you're building your 1:1 package.

Next, consider what this client's biggest issue is. It's your ideal client's most pressing problem, the one she most needs to solve, and the one she will gladly pay to fix. Maybe her blog doesn’t get enough traffic. Perhaps her online dating profiles aren’t attracting her dream man. Or maybe her finances are out of control. Whatever the problem is, you have the answer and can help her find her answer. When you can craft a coaching package that gets results for your ideal client, you'll have a winning program. People will line up to enroll.

EXERCISE: DESCRIBE YOUR IDEAL CLIENT

If you haven't already done this exercise, spend some time defining your ideal customer. This exercise finalizes the coaching procedures you will put in place for automation. Explain everything you know about her, including her experience level, her dreams, her family life, her frustrations, her income, and anything else that will set her apart from millions of other potential clients. (Use additional sheets if needed.)

EXERCISE: STATE HER BIGGEST PROBLEM

Now that you've identified who your client is, the next steps are:

• Define her big issue concisely as possible, like
• Struggles with self-esteem
• Lacks confidence
• Struggles to lose weight
• Desires to explore relations

 

Parent Coach: Positively Improve Your Mind and Body

If you need a break or change of pace, use positive thinking to shift your attitude or mindset. As a Parent Coach, you could bring this method of focused positivity to people, who don’t know they have the power of to change.  If you truly want to lead a better life then it is extremely important to put positive thinking into action right now.

You can understand the positive thinking in the following way:

  1. Positive thinking is the ability in having the resources and the ability to stay positive in any type of crisis.
  2. A positive person recognizes a situation for what it is, but they will not panic and will not let the situation get them down.

As a positive person, you show the following traits:

1. You have the ability to remain focused. Instead of thinking negatively, you look at a situation in a positive manner and know how to deal with it.

2. You will be more in control.  As a positive person, you likely will not make impulsive decisions. Instead, you will think through the situations, and take the time to consider better judgment call.

3. You attract like-minded people. If you concentrate on seeing things positively, you magnetize to you those people who think the same way.

4.  Making an effort to shift your focus to positive, your mindset will change and your outlook will alter. Even if you are faced with a bad situation, you won’t be focusing on a negative result.  Instead, you can see the good which will ultimately come from the situation.

There are many benefits to becoming a positive thinker. Your overall health will improve and you will feel as though you have the energy and the motivation to get through each day. Your outlook on life will get better and you won’t automatically look at every obstacle in a negative manner. Instead, you will have learned how to handle any situation and to expect a good outcome no matter what.

The road to improving your mind and body will not always be easy. But if you take one positive step at a time, you make a significant difference in others lives. This is a smart trait of parenting coaches. 

Why a positive mindset is important

When you start thinking about positivity, your whole attitude changes. You will see your environment with a new light. A positive mind allows you to handle everyday situations far better, and this includes all the ups and downs. The act of positive thinking is a habit that will allow you to dream about your future and take actions to make things happen!

Here are a few ways to always keep your mind thinking positively:

  1. Always keep your sense of humor
    Don’t allow negative thoughts to intrude
    Be grateful for what you have and don’t dwell on what you don’t have
    Try to be surrounded by positive thinking people
    Don’t become a worrier

Yes, it is hard to always think with a positive mind, but once you start thinking this way, you will feel better in general. A positive mind generates positive energy and helps to you feel like a winner.

 

 

Find Your Passion Skills Set

Practicality Versus Passion

Your passion skills set is best recalled from enjoyable childhood moments. Do you remember moments in your childhood that felt freeing and fun? One that I remember was bike riding on a Saturday afternoon. The freedom to explore and wind around different neighborhoods cleared my mind and rejuvenated my body. The passion skills set of exploring neighborhoods and enjoying the outdoors is now my walking daily to clear my head and get a fresh perspective on business or a project.

Such childhood memories that we’re passionate about aren’t really the most practical things to do when we grow up and become "responsible." So we often put off when more pressing “responsible” concerns arise like taking the kids to extracurricular activities.

Truths About Passion Skills and Temperaments

If your passion feels obscure or far away, you may not think that the practical skills are worth exploring. However they are, and if you identify with even one of these three reasons, then do explore how to make your passion skills set practical.

  1. Fifty percent of our motivation to pursue a passion stems from our core temperament(s). From temperaments comes what we value, and our innate drive keeps pushing us toward using our strengths and putting talents to use. If you don't use your innate talents, you don't lose them.  Quite the contrary happens. They rise up and get in your face!
  2. Thus you cannot squash your passion. It keeps nudging you, reminding you, trying to motivate you to a course of action.
  3. You will always feel out of sync when not aligned with values and using passion skills set.  The best examples I can provide are the men and women who have pursued the careers of their parents or went for what they "thought" was the right thing, only to be disappointed later.

The solution to staying motivated is to bring your passion skills set into practical living and practical projects.  It is possible to find the practical skills behind your passion. My passion has always been writing, and, eventually in my adult years, I followed these steps to embrace my passion. If I didn't, it hounded me.


“There is no passion to be found playing small – in settling for a life that is less than the one you are capable of living.”
—Nelson Mandela

Writing Short Stories

 Let’ start with the more common one. There are many secret writers, who love to create poetry or prose, but we all know that most authors don’t end up on the best seller list. In fact, most writers never make a dime from their writings. They write and narrate because they feel the calling to do so. They enjoy writing because it motivates them and makes them happy. They are using their core strengths, which is a natural thing to do. The are building a skill set and making it better each time

The Creative Magic Sparks

When someone is following a normal talent or motivation or nudge, a spark of magic happens, and the door of creativity opens. Ideas pour into the writer's mind. A strange character for the novel introduces herself. The ending of the story took a new turn and recreated a new ending.

Like the old writer's joke says: How can I start writing?   Answer: Sit down and start start writing. In the literal sense, when you practice your passion, even for fun and just for yourself, you are honing the creative skills.

 


“It’s your place in the world; it’s your life. Go on and do all you can with it, and make it the life you want to live.” —Mae Jemison


 

Here are more steps to discover these skills.

  1. Take an objective look at what you do as a writer.

When you sit down to write something, take a moment and jot down all of the things that you’re doing or are about to do. For example:

Create a story

Organize the idea

Create characters

Research/describe the setting of the story

Commit to a project from start to finish

  1. Research the job descriptions of writer. Do a web search for “writer job description.” This will give you some great insight into the skills built through writing.

Make a list of the skills you find in a few of the job.

Go through the list and pull out skills that you feel apply best to you and add them to the first

  1. Research writers’ websites and look at the services they provide to give you some insight into skills you hadn’t considered. Add them to your list.

Now you ave created a real-life practical skills list for a passion that motivates your path. If you decide to take the next steps, they are mix, mingle, and learn.

Writers are often solitary souls who need a writer's group for support. Join one or start one.

 Go to writing events and talk to other writers who love what they do as much as you do.  There are conferences, festivals and networking events for a wide variety of topics.

Find local writing events by doing a web search. Not only will you learn about the skills that you have developed, you might meet some cool new writing friends to support you in following your passion..

You can use these same steps to find passion skills sets in any area, and start using them to follow the natural course of your motivating strengths.

Are you a type of person who is looking to get out of this rat race and work for yourself from home by being your own boss?

 Have a look at our courses and get one step closer to your dream life.

 

Courses

Imagine Your Future and Build Your Brand To Get There

I went against the advice of my mentors. As a  family coach or parenting consultant, you build your brand by deciding who you want to be as a business person. Can you envision the person you will be in the future and make that your goal, while following your own heart?

In the process of developing a personal brand, most entrepreneurs set goals around time, or earnings, or marketing methods. Their profile or persona is the first step.

Step One

Decide who you want to be. When I founded the Academy for Coaching Parents International, both of my mentors told me up front to hire an assistant to handle email, answer queries, and keep up with the enrolled students. They explained the purpose for this was to give me a lot of free time. Wow! The advice was not what I expected.

 In deciding who I wanted to be, I chose this description: A professional mentor with heart, who supports ACPI students through compassionate guidance and coaching to succeed in their business goals in becoming a certified parenting coach. Not only am I personally involved in my business, but I also answer phone calls, emails, and make personal queries to each student and support them through weekly phone calls.

When you build your brand, the best choice is to be yourself. There is only one, unique you, and the vision of who you are in business refers to who you want to be in the future.

  • Where do you want to live?
  • How do you see yourself?
  • What do you see yourself doing?
  • What are your goals?

Step Two

Dream about different futures to choose from the possibilities.  Try on potentialities to see which ones fit best. It's a necessary process. Decide through the dreaming to build your brand that's right for you and take affirmative steps to turn that dream into reality. The process involves a certain amount of decisionmaking, some mental toughness and the ability to look at your goals realistically.

  • You see, there is a difference between a dream and a goal.
  • The dream is tentative. The goal is firm.
  • The dream is a possibility. The goal should be a probability.
  • The dream is subject to change. The goal is not.

These are important differences. They are also differences that many people don't recognize or, even worse, choose to ignore. Take a cold, hard look at the dream that you've selected to be your goal. Look at the ins and outs. Don't avoid looking at the bad. If you don't weigh the good points against the bad, you're going to be in for either a rude awakening when you reach your goal or disappointment when you don't.

Step Three

When you set firm goals as the final step, you have accomplished the first three steps to build your brand.

  1. Envision possibilities or your role or who you will be as a business owner.
  2. Choose your persona and write it out for reference when you lose focus.
  3. Accept that you are the brand and build your brand products and services on that foundation.

The confidence of knowing where you're going translates into personal stability. Your personal security, in turn, translates into higher acceptance of your brand over time. When your customers trust you, they also believe in your brand. After all, you are your brand.

Free Course–Step Two–Establish Outcome for Client Problems

Knowing what client problems you solve (and for whom) is the next step. You need to know what outcome your clients will achieve.

If you've ever written a sales page, then you're familiar with the concept of features vs. benefits. Features describe the product. Benefits are the outcome of purchasing and using the product.

  • A feature of a showerhead is that it’s “low flow.” The benefit is that you save on your water bill.
  • A feature of exploring relationship issues is to identify personal desires and develop a plan to meet those desire.
  • A feature of your new curtains is that they block light. The benefit is that you can sleep in on the weekends.
  • A feature of your coaching program is that you are an expert in a specialized niche. The benefit is the outcome your clients will experience.

When you're thinking about the result you provide, try to see it from your potential client's point of view. The client problems cause her to struggle to find a solution.

  • What will her life or business look like once she's completed your program?
  • Will she make more money? How much? In what time frame?
  • Will she find her dream date? Get engaged? Married? How soon?
  • Will she grow her email list? By how much?

This significant benefit—or desired outcome—is what will sell your coaching program, which solves client problems, and is  the light at the end of the tunnel in which your client is stuck. Every aspect of your coaching program should lead in this direction.

You may feel challenged now, as you determine to create the desired outcome of your coaching package. Real case studies and testimonials—and even your own experiences—can help.

Look to your past clients and their achievements. What have they gained as a result of working with you? Chances are you have some testimonials you can turn to for details, but if not, don’t be afraid to reach out to them to ask about their results.

Pro Tip: Create an “exit interview” as a part of all your training programs—both group and 1:1—so you can find out about results, ask for testimonials, and make improvements to your programs as well.

Exercise: What Will Your Client Achieve?

As with your statement of the problem, write the desired outcome of your program. (Example: My clients learn to dramatically scale their marketing efforts to triple their income within a year.)

 

Go To Step Three –>

"Plan Your Platform"