Series: Build-Your-List-for-Newbies

List building is your magic key to business success, whether online or offline. Your business and making sales happens because you have a flow of leads to your business.

 

For leads, several systems need to be put in place so that harnessing people’s emails become automatic. Your list doesn’t need to be huge to make sales. However, you do want to attract your ideal customer to your site and email list.

Joint Ventrure giveaways, where you join others in offering to give away your product, haven’t changed much. To participate in giveaways, you can go to newjvgiveaways.com anytime and participate.

Private giveaways have also been popular in recent years. You invite five to fifteen people to participate in your private giveaway. The contributors offer their online tool, ebook, advice, course, for example. The contributors are responsible for generating all the traffic to the giveaway, and you host this giveaway through your website using a WordPress plugin called  WP Venture.  People who come and join the giveaway as members are going to opt-in to different giveaways and this will add subscribers to your list.

Exit Popups add about 10% opt-in rate to any website y adding an exit pop up script. Mostlikely, you have seen ads or an enrollment form pop up when you scroll through a website page or start to leave the page. This can add 10% more opt-in rate to your website. You can get one at exitsplash.com.    Depending on how aggressive you want to be, you can have multiple exit pop ups that lead to different squeeze pages. Becuase pop-ups could be annoying, save their use for the special pages, like landing or sales pages) where you want to drive web traffic. 

Another way to generate leads virally is by using a Tell-A-Friend script. The best practice for using a Tell-A-Friend script is to offer the script as a free giveaway, and people sign in to your site to go to a download page. The copy on your download page is I’ll give you this extra bonus if you tell (5 or 10 friends about this.

For eaxmple, the page allows space for the site visitor to fill out five different email addresses, and when they click a submit button, their message to visit this squeeze page for a free gift goes out to the friends. In  sense, they are endorsing you. Seaarch Google.com to find examples of Tell-A-Friend-Script.  On the other hand, you can also add a Tell-A-Friend button on your website. 

 

 

 

 

 

 

Personalize Your Online Marketing Strategy

Every online business today should have a strong online presence. You then personalize your online marketing strategy. This will allow you to potentially reach out to more customers than you would with regular marketing methods. A solid online strategy will allow you to increase your business image, send more traffic to your site and promote customer awareness.

There are various marketing strategies that you should implement to achieve this. Use the following tips to help you plan a strategy that will give you results.

Develop a Marketing Message

You should work on creating methods that clearly project your marketing message. This needs to be done in such a way that your audience clearly knows what message you are sending. Work on understanding what your message is first, then practice writing it out so that it becomes super clear.

Who is Your Target Market?

This aspect is vital and should not be overlooked. Take the time to research who it is your products or services are targeting. It is not always the group that you first had in mind.  Learn how they operate, how they think, their wants and desires. By doing this you will discover ways that you can easily market to them. Without this knowledge your marketing strategy will not be as successful as it could be.

Discovering Your Options

Any good business will know what their options are and how to put them into play. No matter how great your online marketing strategy is, it will eventually come to a standstill. By having options in place, you can simply move on to the next thing.

Be Consistent

A good marketing strategy will offer consistency. This includes ensuring that your branding and any promotional materials are all consistent. This way your potential customers will know who is sending the message. Use the same image and logo across all of your social sites. Keep the branding in place on your website or blog. Eventually customers will associate this look with your business name.

Always Follow Up

As well as following up with your customers you need to follow up with your online marketing strategies. This way you can identify which methods were successful or not. You will then know what areas of your business need tweaking or changing completely, and what methods to keep in place.

If you take the time to include all of these points into your marketing strategy, you will have a well thought out plan in place. You will know how to communicate with your audience and you will know who it is you are targeting with your messages.

By having a good marketing strategy in place your business will prosper and grow. So take the time to put yours into place today.