Free Course–Step Five–Your 1:1 Coaching Package

At the heart of your 1:1 coaching package is giving a client access to you. Your clients most want the ability to consult with you and learn from your experiences.

An important part of your coaching package design is to determine exactly how you’ll connect with your clients, when the contact will happen, and where.

Your options

Here are  flexible options and can include:

  • Email
  • Phone calls
  • Private Facebook group or forums
  • Voxer
  • Text messaging
  • Mastermind group calls
  • In-person, VIP days

In addition to determining how your clients will connect with you, you also need to decide how much contact will be allowed. Again, the details are completely up to you. You can offer:

  • Weekly phone calls
  • Monthly phone calls and daily email
  • Emergency phone calls only with daily emails
  • A limited number of “Urgent,” on-demand Skype chats
  • Monthly mastermind group calls + private calls
  • Monthly Skype calls with text messaging for emergencies

 

And here's a tip: Daily access via email is a highly valuable benefits.

Few people will actually use it.

Making yourself available to clients in this way shows that you value your customer.

 The Bottom Line

What will make your customers feel supported without causing you to burn out? 

Aim for that contact frequency and format.

Also, consider how your clients will contact you.

  • Find online the conference line that I use... UberConference.com is free and easy to use. The Zoom app has allowed me also to talk with persons around the world without charge.
  • Email access is easy, but keep client work organized. One better idea is to establish a dedicated email address that you use just for coaching clients. It will be particularly useful if you offer something like daily email questions with a promise of a 24-hour response time. That way your important client emails won't get lost among store coupons and pictures from your cousin's wedding.
  • Higher-touch coaching packages might offer in-person or virtual VIP days or even group retreats.
  • VIP days can take place entirely online via Skype or Zoom, or your clients can visit you in your location.
  • Typically, a long-term coaching program might offer one or two VIP days per year for the opportunity to work together--hands on, side-by-side-- in her business or life plan. Without the distractions of home and kids, you and your client will accomplish a lot during a single VIP session.

 

Exercise: Decide Your Access & Availability

Contact Type

Frequency

Duration

Phone calls

Email

Mastermind call

Text messaging

VIP Days

 Other

 

Go to Step Six -->

"Determining Your Price"

Free Course–Step Four–Your Coaching Tools

Do you follow a proven format for coaching clients? If not, consider that the best 1:1 coaching programs not only follow a proven format, but they offer more than phone calls and Skype meetings as well.

 

Coaching Tools Include

  1. Reading material (books, e-books, blogs, etc.)
  2. Video—either for training purposes, to illustrate a point, or to offer inspiration
  3. Audio content
  4. Checklists
  5. Worksheets
  6. Templates
  7. Simple printables to help explain ideas and concepts

 

Many coaching tools are  easily repurposed from your own business. For example, if you have standard operating procedures or a variant of checklists that would be beneficial to your clients, rebrand them and offer as PDF downloads.

You can also create a reading list of your favorite books. Compile a list of useful You-Tube videos. Package your email responses to share.

Worksheets that offer fill-in-the-blank questions can help your clients work through complex or confusing processes, and will serve as a reminder in coming weeks or after their coaching program is completed, so they can continue to benefit.

Another option for high-end coaching programs is to send your clients physical books that will help with their growth. If you’ve written a book, another idea is to send clients a physical copy of your book, perhaps even customized for them, with notes in the margins or sticky notes to highlight important chapters.

Exercise: Plan Your Coaching Tools

What tools, training, worksheets and other resources will help your clients achieve their goals?

Tool Format Complete (y/n) Notes

Go To Step Five –>

"Design Your 1:1 Coaching Package"