It is the time to become a Certified Parent Coach and begin providing compassionate coaching. You receive the trusted training you need to embark on an incredible, selfless, and conscious journey of helping others in a very rewarding career
Coaching for Conscious Parenting
Many people in this world were born with an innate gift that they didn't know they had until they started noticing what happens to people who come around them. There is a special sparkle in people that can turn a sad, stressed, or insecure person into a happy, relaxed, and confident one through their empathy, warmth, and positive energy.
A Career Fit for a Humanitarian
Humanitarians have this special gift, as they are the nurturers, the ones that aren't selfish and thrive on having compassion for others. If you feel like this description reminds you of yourself, then become a certified parenting coach. With your gifts to promote healing in others, you are a parent's support system. Being able to communicate with parents that are suffering from a learning curve with new baby, or for the parents that try their best but struggle with dealing with a child's unpredictable behavior.
Parent Coaching Certification
A certified parenting coach is a kind and compassionate resources that parents call when they need help. Guidance through some of the most common parental issues on a day-to-day basis is needed. It's not to say they're bad parents. Everyone needs to extend an arm and reach out when some situations seem unfamiliar or too much to handle.
Helping Families Through Divorce
Being a certified parenting coach comes with an excellent opportunity to offer support for parents that are going through a painful divorce, and are trying to learn how to be a single parent, or even learn to co-parent with the former spouse. Another great way for a certified parenting coach to offer support is during family trauma when everyone is too stressed to focus on their well-being, much less another family member.
The certified parent coach can come in and be the ears for the parent to clear the air. Or they can ask the parent questions to open the lines of communication. A helpful plan or individual strategy can be implemented in releasing some of the stress during the traumatic situation.
Flexibility is Key to Being a Successful Parenting Coach
A certified parenting coach needs to be flexible for the parent's schedule involving day or evening hours and to be around for months at a time. A certified parent coach will not only improve the lives of their clients, but also empower their professional and personal life. Working from home is a terrific way to earn money in a field that allows you to inspire others and yourself along with connecting with like-minded people, who make new friends easily.
A Rewarding Career Filled with Compassionate People
By becoming a certified parenting coach, you will receive the experience of contentment that comes with making an impactful difference in the world. Teaching other parents positive, conscious parenting skills can be passed on to the next generation in their family.
Having the freedom of running a business solely centered around your compassion for helping others while continuing with an ongoing support will be self-rewarding. Be a part of an inspiring team of people who thrive in the teachings that motivate, uplift, and assist parents in creating a home that is filled with love, patience, understanding in a conscious environment.
Benefits of Training to Become Certified Parenting Coach
With a plethora of benefits to working from home aside from the excitement of working with no walls, you also get the freedom of a more work/home balance and a quieter atmosphere. The time that it would take to get to a physical job site can be spent working instead of sitting in traffic. Your office can be anywhere you want it to be from laying in a hammock with your laptop to sitting at your breakfast bar enjoying your coffee. Working in a remote setting has so many benefits while simultaneously helping other people with their lives.
Help a Family Build a Stronger Family Unit
A chance to change people's lives is not something someone should take lightly. Such work can be the foundation of improving the quality of a family unit. Think what happens when a parent does not reach out. They might have taken an entirely different path with unwanted consequences. Be there to help a family take the right path.To make the best choices in building a strong family unit is crucial.
The feeling is incredible to help a family unit based on respect, compassion, understanding and willingness to create the best family bond possible. Be that special someone a family can count on. Likewise, fulfill your calling. Your gift is such an intrinsic part of who you are as a person, that it will leave you feeling proud of yourself.
Some parents fear that their childhood traumas will interfere with how they raise their children. They fear repeating the mistakes their parents made and don't want to detach themselves from a potentially strong bond. They need your help. Conscious Parenting is not a strict set of rules for parents to follow, but are beliefs about what our children need to develop and thrive.
- Do you want to become a certified parenting coach and begin living the life you'd always dreamt of having?
- Do you want to spend your time in a positive way...making the world a bit better by promoting human welfare?
- Committing yourself to altruistic acts is not only beneficial to the recipient but your very own soul.
Take That Important Step To Become a Certified Parenting Coach
It is the time to become a Certified Parent Coach. learn to offer compassionate coaching by receiving the trusted training to embark on an incredible, selfless, and conscious journey. Get started in a role of influencing parents and families through educating and coaching for a better heart-to-heart connection. Do you have what it takes for Coaching for Conscious Parenting? If yes, start today and share your gifts with others.
How can you, a coach or consultant, form a connection with your target audience? One that makes them feel fierce loyalty to you where they spread good word of mouth and help you achieve your goals.
What Your Branding Is and Isn’t
Other seasoned marketers will teach you technical strategies like video marketing, blogging, podcasting and more. They’re great at teaching the technical steps and talking about how your content can help you with search engine optimization (SEO).
However, these technical steps are not what attraction brand marketing is about. Anyone can release a video. Anyone can slap content on a blog or website. And anyone can record an audio file.
You are a special person to be able to embrace the concept of branding for yourself, a true leader who isn’t afraid to command the clout you need online to draw the very best clients. You can leverage the attraction brand marketing system to draw people to you, not drive them to you.
What does attraction branding mean? Branding to attract clients is not hype and not hard selling. Attraction means you present yourself online--as a brand--in a way that has people clamoring for more from you.
You make them addicted to you over time. They love your personality. They love your insight, and they love how real you are with them. Branding with an attraction element helps make you visible to those wouldn’t otherwise find your site online.
Word of mouth is a powerful thing. When there’s a buzz created about you specifically – people flock to you like moths attracted to a light. They feel warmth and comfort in your message, and people respond to that and want to be around it.
Live Your Tag Line
A tagline is a kind of brand motto. When ACPI was formed, two pilot groups produced two different tags lines for ACPI to test.
- Take on the role of a lifetime.
- Make a difference
ACPI still uses both in different marketing venues, and since we chose those taglines, I have noticed other online businesses copy them. That means ACPI did its homework successfully.
What is your branding about? What do you want to be known for? Do you want to be the marketer who:
- …has a sympathetic nature?
- …is very blunt and honest with people?
- …over-delivers in value?
- …carefully scrutinizes everything before you recommend it?
Whatever you want people to think about you is what your brand’s tagline should be created around. Many marketers use a simple, “To your success” closing tagline at the end of every email and blog post.
This is generic marketing, and it does work. Yet, how much better would it be if you could come up with something that people remembered and associated with you?
What businesses are you drawn to? Think of those who you yourself are attracted to in the world of online business. What drew you to them. What elements are they using to capture people’s interest and turn them into loyal fans!
As a certified coach for parents or families, you can better envision your sales funnel components by taking one step at a time.
The Effective Sales Funnel Components
For a sales funnel to work, there are two key components. The first is the offer you make to people, and the second is how you keep in touch with them.
Step One - Opt-in Giveaways: Opt-in giveaways are freebies that you offer website visitors in exchange for their name and email address. You provide a digital ebook, or a checklist or worksheet in the topic of interest to your clients or audiences.
Step Two - Front-end Offers: Front-end offers are small ticket offers you make to your list to qualify them. In a sense, you offer an ebook, a podcast audio, or a teaching video to be part of the sales funnel components.This step in the funnel includes a price tag of $7 to $10 and your audience would consider this digital product, group coaching, or an Ebook to be high quality and would be interested.
Step Three - Start and Stick With the Connection - People who are interested in your topic have given you their email and now trust you to treat it with respect. Also, you know that the topic could be evergreen and you want to offer it again in a later sales cycle. The new emails that you gathered are entered into your email program and you'll communicate regularly with them. Much of this Email process can be automated, and you will learn the business of automation in later blogs entries under the Category Business Automation.
Step Four - Subscription Products Instead of making a one-time sale, subscription products keep your prospects paying on a regular basis in exchange for your valuable content. Or, membership sites also could require monthly fees for membership in exchange for a variety of premium content. In fact, a membership site is considered one business model.
The best subscription model is a membership site where your offers can be purchased singly, as in buying a course or a book, or a package of both. By now, your sales funnel components are attracting interested persons. And, at this level for products, the pricing is extended upward to $20, $27 or $37. A large package of valuable information could be $100 plus and well into thousands of dollars for top content in your niche.
Step Five - One-Time Offers are are those that are time-limited, adding scarcity to the sales equation, which helps a client make a choice to purchase, This becomes one consistent marketing strategy. After a website visitor has shared their email or opted into a subscription to your newsletter or content site, then they receive one-tine offers periodically based on your marketing model. Their subscription shows you their interest and willingness to purchase a product. Marketing to your email list includes making them offers and giving them valuable, exclusive content.
Conclusion - Since your landing page is the entry point of your sales funnel, it needs to be properly search engine optimized.
If there’s one mistake that new—and even established—business owners make is failing to develop a clear vision of the ideal client.
Too often we think our service or product is “for everyone.” And while it might be true that everyone could use your help, it’s simply not possible for you and your brand to appeal to everyone. Your prices might not be in line with what some can afford. Your branding might not resonate with others. Your story may not touch everyone with the same sense of urgency.
And when you try to reach everyone, rather than narrowing your focus to your truly ideal client, you dilute your message, making it even less likely that those perfect customers will find you.
But if you’re just starting out, it can seem an impossible task to know who your ideal client is. Start with these three points.
- Gender. Is your audience male or female? While men and women might both read and enjoy your content—and even buy your products—you will most likely find that your market is skewed heavily one way or the other. Men and women are different, and they are affected by stories and branding in very different ways, so what appeals to a man will not always appeal to a woman. Look around at some of the brands you buy, and you’ll quickly see how they form their messages to appeal to one or the other, but very rarely both.
- Goals. What does your client hope to achieve, and how do your products and services help to realize those goals? Whether she’s trying to build a profitable crafting blog so she can stay home with her children, or he’s working to create an online resource for muscle car fans, if you don’t know where they’re going, you can’t help them get there.
- His or her point in the journey. Is she a beginner or well along on the path? How you speak, how you write, what marketing methods you use, and even what prices you charge will all be determined by your ideal client’s level of sophistication. Whether you’re teaching beginning knitters how to cast on, or helping couch potatoes train for their first 5k, their level of commitment (and willingness to spend) is far different from a long-time knitter who is discovering intarsia, or a runner working up to a triathlon. And you will not reach your market effectively if you don’t know exactly where they are and what they need at this point.
Of course, what if you are just starting out, you might not yet know who your ideal client is. That’s okay, but pay attention because the client will tell you...
- Through the products they like
- Through the services they buy.
- By following your social media
- By commenting or asking questions on your blog.
Watch your interactions, study the businesses of those who contact you for help. Take a look at what your competition is doing, and soon enough you’ll have a clear understanding of who your ideal client really is.
Storytelling is a great way to connect with your audience. Professional speakers use it all the time, but it works just as well online. Take a look at five ways you can start to tell stories that will help you get closer to your readers, build a relationship with them and earn their trust.
On Your Blog
One of the easiest ways to get started is on your blog. Don't be afraid to get a little personal. Share what's going on in your life, or write stories from days gone by as they apply to your niche and your content.
- Why did I start my business? Share the story of how you wanted to be paid for your natural strengths like listening or planning.
- What unique office or service can I offer? She the story of your passion for helping others?
For example, if your brand and your online business are about personal finance and reducing consumer debt, share how you were able to pay off $15,000 in credit card debt in under two years. Talk about the sacrifices you and your family made or how it has made your life easier today .
- What interesting discovery did you make about yourself?
- What made you want to close your business, and you had to struggle to know the next step?.
Via Social Media
Social media is another great place for storytelling. Get social, be personal and don't be afraid to share what's going on with you and your life.When I started this blog over ten years ago, all article were business oriented. Today, you don't have to mind those rules. Personalization is practically required for you to stand out, stand up, be seen and flourish.
Going back to our previous example, you could post how much fun your family is having at a free concert in a local park. The tool here is to ASK...either ask your followers to share their best free entertainment tips or point them to a resource on your site where you share your top 5 tips to do on the weekend without spending a dime. The pint is ask for a response of some kind.
In Your Email Messages
Start with your core message and your CTA (Call to action) for your email. Then come up with a story you can tell them that goes along with the action you want your readers to take.
- Do you want them to click through to content on your website?
- Are you making them an offer for a new video course?
- Use the story to get them interested in the topic or show them how learning what you're teaching in your class can either help them or hurt them (if they don't know what's in the course).
- You can also use storytelling in an email to open a dialog with your audience. Open up and get a little personal and they will follow suit. It's a great way to get to know your target audience better.
On Your Sales Pages
Stories are a great way to hook your readers and get them to read about the product you have to offer. Turn to storytelling to come up with a strong headline and intro for your sales pages and sales videos.
In Your Products
Last but not least, let's talk about using storytelling in your digital products. It doesn't matter if you're writing eBooks, creating coaching programs, or recording video courses, stories are a great way to illustrate your point. They make it easier for your students, clients, and customers to understand concepts and make them more memorable.