Key to Financially Successful Parent Coaches

Are you struggling with a decision to become a parent coach? Do you wonder how to succeed with business training?  

Entrepreneurship calls to the restless souls who want to serve as financially successful parent coaches. Like you might have questions, I questioned my own decision to start the Academy for Coaching Parents International.

I thoroughly grasp the hesitance in starting a new business and committing to its success--your success. However, one fact will always be sincere....

...In economic tough times, entrepreneurs flourish. Focusing that same worry about time and energy on developing a new service or filling a need in a community is worth your time and effort. You can become a financially successful entrepreneur in a relevant coaching business.

A recent news article stated that in times of economic downturn, the time and energy any person spent looking for another job can be exhausting. And not finding one can cause a sense of hopelessness. I get that too, as I applied for 300 different counseling jobs at the time I received my doctorate. The timing was honestly the worst as government funding had been cut to all major institutions for higher education.

That made sense to me. I understood hopelessness. Major surgery in 2000 left me feeling like attempting anything more than getting well was overwhelming. Then, after the events of 9/11, my seminar business ground to a halt quickly. I refused to give up finding a passion that could also make me financially successful. I had to keep asking myself, "What's Next?" every time I wanted to quit.

What Next to Be Financially Successful?

If people could not come to us, we would go to the people, and the Academy for Coaching Parents International forged ahead to offer other entrepreneurs and nurturers the chance to work at home and be available to their children. Many have become financially successful entrepreneurs.

I had cultivated optimism well, and I would need it.

In January of 2013, all of the fifteen websites associated with my books, coach training and wellness crashed when the hosting server ignored my pleas to examine my site. I asked myself a hundred times if throwing in the towel was the right move.

One of my mentors for the Academy whose book I was ghostwriting was a self-made multimillionaire. When I asked how he went from being a physical education teacher to a millionaire, he encouraged me to focus one hour a day on the marketing of the Academy for Coaching Parents. He explained that focused attention on an object has an exponential effect - in short, what you focus on manifests. That was his secret and soon became mine also. Focusing on the act of creating something new provides a different perspective from those around you.

Focus on the formation of a financially successful business like the Academy brought out strengths that were waiting to be used again. Resilience surfaced and opened the door to passion, which fueled more focus. That kind of discussion moves helplessness out of the way, making room for hope, creativity, and of course, more focus, and eventually financially success in the role!

By now if you have decided to become a financially successful parent coach, but you want to explore the possibilities, we might have something for you.

Explore the coach training programs and decide for yourself, the best training course which aligns with your passion.

 

 

Parent Coaching Is An Empowerment Model

Parent Coaching is an  empowerment model to support a parent's finding their answers and solving their problems through coaching questions and conversations. This is in contrast to the psychotherapy areas.

Within the psychotherapy and counseling domains, a client employs a professional with a degree in psychology, counseling, or medicine. Often the sessions are held at the therapist’s office. An insurance company may pay the invoice.

Often the sessions are held at the therapist’s office. An insurance company may pay the invoice. This is a medical model:

  • The doctor or therapist has a  “practice"”
  • Is employed to treat people for their mental health issues or personality disorder.
  • A third party like insurance may cover the cost of these services.

In psychotherapy, the assumption is to treat the symptoms and underlying causes. For example, a client may enter psychotherapy because he gets into fights at work with his supervisors. After a few sessions in which he brings up his past and talks about his possible causes that contribute to the fights, the client realizes that he is repeating problems he had with his parents with his boss. In fact, he realizes that he has deliberately chosen a boss who reminds him of his father.

In Coaching

The underlying assumption in a coaching session is that the client is well and resourceful and can handle his or her life.

If this same client were to hire a coach, the coach would ask empowering questions and challenge his thinking about handling the boss issues. A coach does not delve into a client’s past, but focuses on the present time, issue or goal and future steps.

I was a licensed therapist, and I like coaching better. In coaching, the client is whole, resourceful, and ready for change. Yet, the model in therapy is that the client is broken. As a therapist, I used to only listen and never give my opinion. Sometimes I felt as if I could be replaced by a mannequin.”

…Mark Brandenberg

In coaching, the WHY is not as important! Coaches deal with the HOW.  Parent Coaches listen to goals, problems, or issues and with encouragement and expertise partner in discovering solutions or supporting transformations.

Therapy is about looking backwards. Coaching is about working with today. We deal with what is now.

… Jill Herman

Coaches review a client’s strengths and focus on them. The medical/psychological establishment focuses on problems and pathology. We look at wellness and not what is broken. If a coach finds a true pathology, the coach refers that person to a psychologist or other appropriate specialist. Troubled persons with long-standing problems may not think rationally and require a different therapeutic approach.

In parent coaching, the model is that the client is whole, healthy, and wants to achieve goals. He is open to discussion, brainstorming, and looking to the future, not the past.

Dr. Caron Goode

Dr. Caron Goode

Founder--Academy for Coaching Parents International

Formulate Your Coaching Procedures

Do you have a plan for coaching procedures for your business? The most efficient ways to deliver new business strategies and increase your coaching income are the goals for this blog course.

  • Do you have a stand-alone coach training program?
  • Do you have a group coaching program you offer weekly or monthly?

If you already have these types of programs, then your clients might be ready for the in-depth one-to-one coaching program. The package is a "top of the funnel" offer when establishing coaching procedures. 

Your clients would have read your free blog articles, perhaps participated in a group program, or enjoyed an online course. They know you and recognize your work. They know your value, and they'll be more than willing to pay for continued access to you. Moreover, your business experiences make you the perfect person to work with other emerging, talented business women. Your next step is to formalize the coaching package and make it available for sale.

The real value of private coaching is the influence you have and the impact you make on the lives of those you coach.
With group coaching or self-study programs, it's difficult to know how many people are putting your expertise to work for them.

In a private coaching program, you'll be connecting with clients one-on-one, and you'll see what's providing the most useful results.
Private coaching offers a highly rewarding relationship for both you and your customers.

STEP ONE -->

"Get Clear on the Problem You Solve"

As with every aspect of your business, your private coaching package must be highly targeted to be successful. You cannot just hang out your virtual shingle, call yourself a coach, and expect clients to line up for an appointment. Rather, to position yourself as the expert you are, become crystal clear on exactly:

• WHAT you do
• WHO you do it for
• HOW you want to do it
• WHICH emotional results and tangible changes can you offer and guarantee.

When you can articulate the exact problems, you solve and who you work with, it will be much easier to find your tribe and attract buyers for your program. For example, business coaches might focus on solving:

• Money mindset issues for women entrepreneurs
• Brand development for health and wellness coaches
• Marketing help for information product sellers
• Outsourcing problems for online businesses
• Life coaches solve different issues.
• Dating coaches have their particular area of expertise. Executive coaches focus on C-level employees.

You have your sweet spot, too, and it’s probably easy to identify.

Specialized Niche: You already know your general area of expertise, whether it's business, life, health, finance, parenting or personal growth.

Target Client Persona: Now think about who your favorite clients are. And if you don’t yet have clients, think about those you’ve helped in the past in any way—even if it’s through email or on social media.

• With whom did you most enjoy working?
• What problems were you happiest to solve?
• Which issues (and people) left you feeling frustrated and stressed out?
• Those questions belong in your coaching package.
• Who are your tribe members?These are the people for whom you're building your 1:1 package.

Next, consider what this client's biggest issue is. It's your ideal client's most pressing problem, the one she most needs to solve, and the one she will gladly pay to fix. Maybe her blog doesn’t get enough traffic. Perhaps her online dating profiles aren’t attracting her dream man. Or maybe her finances are out of control. Whatever the problem is, you have the answer and can help her find her answer. When you can craft a coaching package that gets results for your ideal client, you'll have a winning program. People will line up to enroll.

EXERCISE: DESCRIBE YOUR IDEAL CLIENT

If you haven't already done this exercise, spend some time defining your ideal customer. This exercise finalizes the coaching procedures you will put in place for automation. Explain everything you know about her, including her experience level, her dreams, her family life, her frustrations, her income, and anything else that will set her apart from millions of other potential clients. (Use additional sheets if needed.)

EXERCISE: STATE HER BIGGEST PROBLEM

Now that you've identified who your client is, the next steps are:

• Define her big issue concisely as possible, like
• Struggles with self-esteem
• Lacks confidence
• Struggles to lose weight
• Desires to explore relations

 

What Is Parent Coaching?

   "I'll tell you about Parent Coaching. You have to have a plan and it has to be a plan that works.  You should not settle for the mediocre in life.  Coaching helps you set goals.  I collaborate with my clients.  I am on their side.  As a coach, I help and strategize with my clients so they can achieve their goals.  Coaching is about personal evolution, vision, what’s next, what’s now, and moving forward. It’s about having standards, not settling for the mediocre in life, but looking and feeling your best.  ~ Annemarie Brown~

Parent Coaching

Parent Coaching focuses on listening, empathizing, asking questions and sharing the love. Imagine how relieved frustrated parents will be to have someone listen and clarify the problem they feel.
The feeling is very personal, very individual. Some parents want to "teach" their children. Other want to "discipline" their children. These words become confusing and don't realize...
How empowered they are or how powerful they appear to their children.
People can turn their problems around.  They can be whatever they want.  They can have whatever they want. Coaching is about that process.  You help them, and it is an incredible job.
Coaches review a client’s strengths and focus on them. The medical/psychological establishment focuses on problems and pathology.
We look at wellness and not what is broken.  If a coach finds an actual pathology, the coach refers that person to a psychologist or other appropriate specialist.  Troubled persons with long-standing problems may not think rationally, and that is why coaches refer them to appropriate professionals for their healing. 
In coaching, the model is that the client is whole and wants to achieve goals. The parent is open to advice, and discussion, and looking to the future, not the past.
The clients who employ coaches are healthy and happy people who want to improve their lives. They want to go from good parents to better parents.
Are you ready to help families going through a difficult time?
Or help people be competent and make parents happy?
Then enroll in the parent-family coaching program and receive two certificates for coaching parents and for coaching families. 

Parent Coaching vs. Counseling or Therapy?

Wouldn’t the world be an incredibly effective place if we viewed each other as competent and knowing? Perhaps this ideal behind the parent coaching movement is the appropriate mindset and intention to help parents fulfill their roles consciously and parent effectively.

 

In parent coaching, the underlying assumption is that the client is well and resourceful and can handle his or her life. In psychotherapy, the assumption is to treat the symptoms and underlying causes. Both coaching and also psychotherapy or counseling can play a role in our lives depending upon our abilities to manage our emotions and our realities.

For example, a client may enter psychotherapy because he gets into fights at work with his supervisor. After a few sessions in which he brings up his past and talks about his parents, the client realizes that he is repeating problems he had with his parents with his boss. In fact, he realizes that he has deliberately chosen a boss who reminds him of his father.

If this same client were to hire a coach, the coach would ask empowering questions and challenge his thinking about handling the boss issues. A coach does not delve into a client’s past, but focuses on the present time, issue or goal.

"Some coaches do have a background as therapists and are thrilled to switch from the model of fixing symptoms to empowering others to move ahead with life. I was a licensed therapist, and I like coaching better. In coaching, the client is whole, resourceful, and ready for change. Yet, the model in therapy is that the client is broken."
…Mark Brandenberg

In coaching, the WHY is not important! Coaches deal with the HOW. Coaches intervene all the time with advice, encouragement and expertise!
As Coach Brandenburg said, “As a therapist, I used to only listen and never give my opinion. Sometimes I felt as if I could be replaced by a mannequin.”

"Therapy is about looking backwards. Coaching is about working with today. We deal with what is now".
… Jill Herman

Coaches review a client’s strengths and focus on them. The medical/psychological establishment focuses on problems and pathology. We look at wellness and not what is broken. If a coach finds a true pathology, the coach refers that person to a psychologist or other appropriate specialist. Troubled persons with long-standing problems may not think rationally and that is why coaches refer them.

In coaching, the model is that the client is whole and wants to achieve goals. He is open to advice and discussion, and looking to the future, not the past.